,According to Perodua president and CEO Datuk Zainal Abidin Ahmad, (pic) the company’s production increased by 23% year-on-year (y-o-y) to 60,383 units in the first quarter.
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PETALING JAYA: Perodua expects to sell 240,000 cars in 2021, or 9% more than last year, as it concluded the first quarter on a strong footing, partly driven by the demand for its new compact SUV Ativa.
The national carmaker’s sales in the January-March 2021 period surged by 29% to nearly 57,911 units, with 4,345 Perodua Ativa delivered since its launch on March 3.
Over 42% of the first-quarter sales took place in March alone, as 24,433 units were sold in the month or 47.3% higher than February 2021.
According to Perodua president and CEO Datuk Zainal Abidin Ahmad, (pic) the company’s production increased by 23% year-on-year (y-o-y) to 60,383 units in the first quarter.
On Perodua Ativa, he said a total of 14,574 bookings have been recorded since order-taking began on Feb 19.
He said Ativa’s demand is currently skewed 67% towards the range-topping AV variant, which is within projections.
“This makes the Perodua Ativa the best-selling compact SUV in the country in the month of March.
“We are glad that the Perodua Ativa has gotten off to such a strong start, and that we well surpassed our 3,000-unit monthly delivery target in the first month, ” he said in a statement.
Commenting on the global semiconductor chip shortage, Zainal said the issue has varying impacts on carmakers worldwide.
However, Perodua is expected to be able to meet its sales target of 240,000 vehicles this year. “We are working with our partners to find alternative supply while at the same time monitoring the situation on a daily basis to ensure continued operation of our production lines, ” he said.
For the full-year 2021, Perodua also targets a production of 272,000 units, or 23% higher, from 220,968 units in 2020. Meanwhile, service intakes are expected to increase by 20% y-o-y to 2.4 million this year.